DRIP7 STORE LLC is a premier online destination for luxury clothing, accessories, and the latest fashion trends. We are an e-commerce company dedicated to providing discerning customers with high-quality products, prestigious brands, and unique designs that reflect their individual style and personality.
Client : Ted Erwin Loreus
Project : Visual Identity
Deliverables : Logo, Visual Identity Guidelines, Logo Animation, and Website.
The founder of Drip7 Store, who is a fashion and luxury enthusiast in shopping, contact us to create a luxury Visual Identity for his shop. He wanted us to focus on “7 Days of Drip”. Our keys element was the letter D and the number 7, we want to find a way to Brandmark with them. See the direction below…

These are our first ideas on the paper. After get in feedback from client, we’ve refined it to get a satisfying one.





Some elements from the Guidelines







Patterns and Applications




























Website









Logo Animation